Ashley Merchant

Vice President, Client Relationship Lead

Ashley Merchant

Ashley serves as her team’s daily go-to person on strategy, operational direction, tactical challenges, priority alignment, and client relations. She specializes in developing savvy media and social media strategies that help reach – and influence – key decision-makers within hospitals and health systems across the country.

Throughout her career, Ashley has managed public relations efforts for a variety of consumer, health, business, and nonprofit accounts. Her skills include internal and external communication strategy development, PR and marketing material creation, community relations coordination, and management of traditional media and social media efforts. Most recently, she served as PR manager for a full-service marketing and communications agency in Memphis, Tenn., where she oversaw all activities of the PR department.

Ashley is a member of Leadership Health Care and earned her bachelor’s degree in journalism with a focus in public relations from Indiana University (Go Big Red!) in Bloomington, Ind. When not working, you can find Ashley eating her way through the city, listening to live music, rooting for her beloved Hoosiers, or researching (and testing) the latest trends in fashion and beauty.

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